Consumer Survey Web Application Development

Development of a Consumer Survey Web Application for Mondelez, the UK-based world's largest chocolate company, designed to gather valuable consumer insights.

Business Challenge

Mondelez required a robust and UX-rich survey application that could effectively engage a young audience. The challenge was to create a web app that not only appealed to this demographic but also addressed the unique challenges associated with their preferences and behaviours.

Solution

Intelegain worked closely with the Mondelez team to design and develop a consumer survey application themed around Cadbury. The app was crafted to be user-friendly, ensuring ease of use for the young audience as anticipated. Additionally, the developed application was scalable, providing Mondelez with the flexibility to make necessary adjustments and enhancements as needed to meet evolving consumer insights and preferences.